GAC was founded in June 2003 with the intention of blending a strong passion for automobiles with the technical know-how, business acumen and moral integrity the industry deserves. Brand-Driven Performance℠ is our tagline and our mantra. It pertains to the concept of brand, and how powerful it can be. For an established brand, it’s the constant waving of the flag, the integration of the brand message across platforms and programs into every initiative a company undertakes, reinforcing every nuance people have come to associate with you. For an emerging brand, it’s all about the opportunity to shape people’s perception from scratch, to make yourself into what you want others to remember you for.