More than ever before, B2C and B2B businesses need the strategy of a chief marketing officer but shouldn't hire full-time. Instead of paying the full-time rate for a chief marketing officer, businesses across the globe are looking to fractional, part-time CMOs to give the strategy and lead teams of implementors to get work done. A CMOx is a part-time chief marketing officer that is trained on a process that produces predictably great results for businesses in health, fitness, technology and manufacturing.