We believe social media platforms have become the new mainstream media; driven by a culture obsessed with followers, tweets, posts and real-time response rates. Today, if you have a loyal and engaged audience of millions, the right hashtag, story and content can launch a campaign that spreads like wildfire around the world. This is the power we harness for best-in-class brands. And it’s how we push the limits of what’s possible in marketing. Growing followers on social media that match the demographics, interests and behaviors of your typical customers increases word of mouth, street cred, and referrals. Social Media is the primary medium of choice for millennials and the Gen Z consumer. Elevator will help to increase engagement on media posts, thereby increasing brand awareness and the connection to your audience. The more engagement, the stronger the connection. And the stronger the connection, the greater the sales and the influence. In 2020 we've launched the Elevator Rolling Fund which is a fascinating disruption to the traditional fund model that allows accredited investors to commit capital on a quarterly basis, but have the freedom to cancel anytime or decrease/increase their capital commitment in future quarters as much as they like. Elevator founder, Dan Fleyshman, has angel invested in 36 companies and thrown 38 investment events over the last 7 years. These “Elevator Night” events have had 1000’s of entrepreneurs & investors attend, which is how he's been able to find great companies to invest in, due to all the deal flow and relationships that those events provide year after year.