Our Vision We aspire to be the world’s best company that empowers humans to live a safe and healthy life. Our Mission Our mission is to provide individuals and families with the most innovative and highest quality medical alert products and service to enable independent living, healthy aging, and peace of mind. Our Core Values Commitment to our customers: To always C.A.R.E., and to give our customers everything they need and none of the extra gimmicks that they don’t. To ensure that all of our services and policies are designed to protect our customers and to treat our customers as if they were our own loved ones. To show Compassion, Accountability, Respect, and Ethics both on and off the phone. To protect customer data and personal information, and to make our customer’s well being and safety a top priority. Commitment to our company: To employ caring and ethical individuals who treat our business as though it is their own. To roll up our sleeves and work hard to support the company initiatives and to embrace change. To support company profit without compromising integrity and to always deliver more than expected. Commitment to our employees: To maintain an open-door policy and to always be honest. To be supportive of our employee’s growth and career paths. To be respectful and to invest in our employees so they can be successful here and hopefully in all areas of life.