EMC and Ajays have been in existence for over 30 years with the owners having up to 39 years of experience in the ski industry. Originally starting as bushwalking and cross country shops both shops have now expanded into complete alpine skiing, cross-country, telemark and snowboard shops. Robbie and Doug have been boot fitters to the Australian Ski Team as well as Team Buller and other alpine associations throughout the years. In the summer both stores are renowned for their expert boot fitting and their wide range of bushwalking gear for individual and institutional users.