we are firm believers that the membership economy will transform the way the world does commerce. our aim is help brands of today and tomorrow maximise their relationships with their customers, provide ongoing value and build timeless, powerful and important connections. membership means putting consumers at the front and centre of a business model and investing heavily in them to make them feel part of a community and find belonging. aboard is a simple to integrate, tech light, highly scalable software that unlocks the holy grail that is membership.