At Bradford|Toffoli, we believe in Aristotle’s ideas about persuasion—effective communications must focus first on your audience. We think that Thomas Jefferson was a branding genius when he named the Lewis and Clark expedition “the Corps of Discovery.” We take our cues about compelling storytelling from the world’s great thinkers, writers, filmmakers and artists. We like to talk with our clients about the Coen brothers or Toni Morrison or William Faulkner to get them to think about the importance of great characters. Working with higher education and nonprofits to convey what they do best and capture what matters most to their constituents, we provide personal attention and a commitment to our clients that few firms can offer. Be it branding solutions, case statements, admissions materials, websites, advertising—what you get with us is dedicated, highly experienced principals who work directly with you to craft written and visual solutions that capture your unique stories and demand the attention of your audience.