I am a social media specialist catering to small businesses and entrepreneurs, specifically those in the equine and veterinary industries. I am so passionate about making social media work for businesses, I wrote my MBA thesis on Social Media for small business and left my career in the equine veterinary world to pursue this dream. My unique background and education set me apart from other social media consultants and managers. I will understand the back end of your business and how your sales funnels work, and I will facilitate the changes needed include social media in your overall business goals and strategy. I will help you ★ Choose which social media accounts work best for your business, ★ Design a social media strategy and systems that work, ★ Help you structure and build your social media networks to work more efficiently for you, ★ Guide you to the tools you need, ★ And help you identify the metrics that relate to your bottom line. Most importantly, I will train you! I am a graduate of Social Media Manager School and an active participant in its Facebook group full of social media experts. I am an annual attendee of Social Media Examiner’s HUGE Social Media Marketing World conference in San Diego to ensure beyond a doubt that the knowledge and counsel I pass to my clients is up-to-date and second-to-none. I am a Hootsuite Solutions Partner and Hootsuite Certified. My services include but are not limited to: ★ Social Media Coaching & Training (on most social media platforms) ★ Social Media Strategist ★ Social Media Skills: Management | Analysis | Tools & Tactics | Monitoring | Networking | Content Curation & Creation ★ Marketing Research and Strategy | SWOT Analysis Connect with and follow me in these social media spaces: Twitter: @essentiallyali Twitter: @sociallexington Facebook: https://www.facebook.com/EssentiallyAli LinkedIn Personal Profile: http://linkedin.com/in/AliKelly