WAYS is the leading consulting firm in China supporting clients’ strategic and tactic business decisions with quantitative analytics, with its headquarter in Guangzhou and regional branches in Shanghai & Beijing. In addition to a fully-fledged data collection network, Ways has established a robust product and market database system and integrated the massive data from various data sources into a single structure through intelligent data system. Furthermore, we have been exploring and discovering the business insights through deep-dive statistical analysis and holistic econometric modeling to support our clients with comprehensive and systematic market analyses, quantifications, simulations, forecasts, and optimizations.