Bringing Food to Life and Life to Food™ Brand Experience Design + Food innovation practice, working with global agencies, fresh start-ups, and seasoned brands. Through immersing ourselves in food cultures, taking clients on culinary journeys, and interpreting insights via a cultural and business lens, we foster and grow fresh ideas from seed to fruition including concept and creation, packaging, experience, and commercialization. With a collaborative approach to brand + food innovation, we put the focus back on people using a methodology rooted in the belief that the culinary journey is as important as the destination.