IONDESIGN aims at the utility of the product and not the formalistic style. In close collaboration with the client and other project participants the base is defined and is used as the focal point of our work. During the intensive development period, all angles and problems are discussed and viewed with the aim to find finally the perfect solution. Our aim is to find a global and all-embracing solution instead of just designing one single product. By following our motto, that utility leads the design process, we are able to create successful and useful objects, which include all ergonomic, technical, economical and aesthetic angles. We call it "The ION-Way of Thinking". There are no borders between the disciplines. Our work has been exhibited on a national and international level and several projects received numerous national and international awards, e.g. RedDot, iF and nominations for the "Design Award of the Federal Republic of Germany", the GOOD DESIGN Award of Japan, the Good Design Award of the Chicago Athenaeum and the inclusion in the permanent collection of the renowned DESIGN MUSEUM in London.