Buycott is the award-winning consumer empowerment app, where shoppers can select and share social impact issues and personal causes they really care about. Then when they scan product barcodes (or search), they can see whether to 'avoid' or 'support' that product, and get suggested alternatives based on their values. In other words, we make it fun & easy for consumers to discover and share products that are just right for them. Millennials spend trillions annually on consumer goods, and they are increasingly recognizing that this money has a profound effect on the kind of world we live in.