"We take the guesswork out of dressing, the legwork out of shopping, and the panic out of packing." What2WearWhere is a digital retail boutique and blog that helps today’s busy women dress for all of life’s events, sports and travel. Visitors can feel good about their purchases as W2WW donates 25% of its retail commissions to charities that help women, children and the environment. The site is a synthesis of the latest looks and trends compiled by Karen Klopp and her stylish friends and editors who have come together to answer the eternal question, “What should I wear?!” Readers can quickly discover what to wear to a charity luncheon, cocktail party or vacation in St. Barth’s. Visitors are encouraged to ask for advice on specific events and destinations.