OUR CORE FOCUS: Brand Strategy and Identity A well-defined brand strategy is directly connected to consumer needs and emotions. We ask the hard questions to ensure your brand is situated to its best advantage within the context of your industry. From market trend analyses to cultural anthropology studies, we do the kind of work that creates a winning strategy. And it doesn’t stop with the consumer. We look at the competitive environment. The competition inspires improvement; to up your game and create a better value in your brand. We build brands that are aspirational. A brand with a personality and a future. We help you slice the static and craft your story so others can understand it. We’ll help you define your brand promise; the stuff other people say about you when you’re not in the room. CONSULTING: Our clients are CEOs who need help realigning marketing efforts and analyzing their P&L. We overhaul sales and marketing efforts, look for ways to improve processes, implement sales automation and improve messaging. Most companies we work with exceed 10MM in annual revenue and have a small marketing department in house. CONTENT CREATION: We concept, design, direct and produce photoshoots, commercials, testimonial videos, webinars, and animation productions to express your brand story. We offer professional writing services including book ghostwriting.