A TEAM OF STRATEGISTS AND DOERS. Better Mousetrap Marketing owners Lisa Henderson and Jason Clayton had a vision. Build a full-service marketing agency that cuts through the fluff and simply makes things better and easier. With their combined 25+ years of experience as previous owners in a marketing and print business, they knew there was a better and more efficient way to approach marketing – a Better Mousetrap if you will. And so, in 2010 it came to be and there’s no stopping them now.