Eative is a fast-growing startup, built within a well-funded, larger company. We have recently pivoted into the femtech space, and we provide help women with the motivation and tools to better understand their bodies, so they can work with their hormones, not against them. Women can now track their daily symptoms, mood, and energy level. When they log in to let us know how they're feeling each day, we then provide personalized tips and ways for them to learn how nutrition affects their overall health and wellbeing. Our team is made of people who believe that small changes can add up to a big difference, and that everyone should be able to access the healthy, happy life they want. (Eative is part of the Mad Collective portfolio of products)