Leading company in Mexico for breastfeeding and maternal and infant health and wellness products, technology and training. SOFMA is the exclusive distributors of world leading brands including Medela®, FRIDA BABY®, FRIDA MOM®, MiaMilly®, BabyPatent® for the Mexican market and LATAM. SOFMA not only distributes but builds the brand strategy with the marketing and education needed to position our brands and reach our clients not only with our superb products for babies, moms & toddlers but also with positive life changing education, research based care, and practices. We believe we can impact the common good of our society by supporting parents, babies and health care providers. We partner up with hospitals and universities to create strategies to protect infants during the crucial window of early childhood.