BrandSem is a smart security software that provides identification of unauthorized published advertisements of all brands, firms that has an affiliate system and provide publishers to get income of affiliate marketing by an affiliate system, publishers that acquire illegally with search net advertisements by using brand words without permission. It analyses and identifies the possibility of whether advertisements seen on search results create a breach of trademark by controlling search result it get from real users on Google, Yandex and other search engines. At the same time, it provides the system’s general process with its own bots and own commands.