HERO has quickly become widely recognised as the most relevant, fashion-forward destination for a switched-on, intelligent and demanding readership. HERO is our antidote to the stuffy and over-thought cultural dryness that has gripped menswear publishing. We strive to make a magazine and website that are not afraid to be visually led and arresting – have beautiful photography, amazing fashion and great, informal interviews with actors, designers and friends – and for that to be something to celebrate and revel in. Our emphatic definition of the season is a joyously curated vision of what we love. No filler news pieces or fluff articles, just pure and bold statements. We are read by taste-making men in their twenties, thirties and forties who love fashion and culture and want to be excited by it again. www.facebook.com/heromagazine www.twitter.com/hero_magazine www.instagram.com/heromag