Equestic develops and markets innovative Equine Wearables. We are a group of riders, trainers and horse-lovers who share a mission and a background in IT. We want to help a million horses worldwide develop into Happy Athletes. But there are not enough of us to accomplish this through personal coaching or support. So we decided to take a different approach and have designed and developed innovative technology to help riders make and keep their horses happier and healthier. We believe that measuring and analysing training data over longer periods results in greater insight into the impact of training sessions. This insight enables greater awareness and more focussed training routines to be developed and minimises the risk of over exertion and injuries. We are convinced that the Equestic will herald a revolution in the way horses and riders are trained, advised and supported. This change will contribute towards noticeably enhancing performances and improving the general welfare of horses.