Way2reel Ent INC is a Southern Entertainment record label. The label was founded in December 2002 by Charles Roberts AKA "Papa Chuk" to distribute urban music. The label founded in Houston Texas has been growing in popularity through the efforts of Charles Roberts, Hosea Perkins, and Rosevelt Hawkins. The label will expand to a broader base with the release of several acquired artists in 2013 - 2014 window.