"All About Selling" is a Pascola Group initiative to create a community of sales, business developers, and services designer and be a reference of best practices and applied information technology. "All About Selling" is focused on three knowledge and best practices areas to offer software and services solutions: - Smarter Selling - to improve your sales skill, teamworking, sales metodologý to improve your sales organization and performance - Business Development - follow an effective methodology and concepts to identify and mature attractive business areas - Service Management - analyze and design the best services model to highly impact your customers.