We help companies minimise the commercial damage caused by reputation loss. By synchronising your internal team and trusted partners to drive resolution of reputation issues, in a way that supports long-term commercial success. We take our ‘business insider’ knowledge and combine it with experience with lawyers, regulators and agencies to drive effective response strategy, fast. The biggest risk for companies with a reputation issue comes from within. Structure and internal process aren’t geared towards driving effective response strategy at the rapid pace dictated by unfolding issues. When combined with flawed preparation, this lack of agility is a major contributor to the commercial damage that comes from reputation loss. Our role as navigator is to help you synchronise the efforts of your internal team and your trusted legal, PR and agency partners. With the result of enabling them to work simultaneously on achieving the right outcomes to address the issue at hand, as well as the long game, and stay true to your purpose. Along the entire reputation continuum. Preventing commercial damage caused by reputation loss is about comprehensive preparation, strategic crisis management and recovery planning to prevent it happening again. We start by assessing your preparedness to respond to reputation issues that could disrupt business-as-usual. Then identify where planning is flawed or incomplete. We help you manage the distraction of uncertainty that can last for weeks, months or years, by getting the strategy right and then your story straight We offer reputation risk assessment, crisis management framework, crisis marketing planning, crisis manuals and brand recovery strategy. We work with Boards to include reputation risk in the organisation’s risk management framework. We offer communications compliance training based on almost 30-years experience in advertising & marketing & work with start-ups to build trust through reputation while they focus on the build.