brightonSEO started out, like many a fine idea, as conversation in a pub. Kelvin Newman and some other SEOs were talking: “Why don’t we get a few people together who work in SEO, arrange a couple of talks and give people who work in the industry a chance to meet-up”. The idea was to share ideas and chat about all the interesting stuff that we can’t really talk about with anyone outside the industry for fear of them falling asleep. Word got out and more people showed up than he expected. So, next time he booked a larger room… again, more and more people showed up. In just a few short years BrightonSEO has become one of the most popular and respected natural search conferences in the world. Our aim has always been to highlight that the city by the sea is a hotbed for SEO talent, and provide a ‘Brightonian’ spin on the search marketing conference and networking event. Though the event’s now very different from that first gathering in the pub, a lot is still the same. It’s a chance for SEOs to meet, learn and do their job a little better. This isn’t an event that just tells you ‘content is king’ or ‘don’t translate your site, localise it’ and all those other conference cliches. It’s hands on. It’s detailed and it’s practical. Not only will it be a chance to attend a conference featuring sessions from UK’s finest plus some of the rest of the world’s best search marketers, but it doesn’t cost a penny. Not a bad deal methinks.