Pet Alert was started in 1990 as a solution to an epic problem nationwide; protection of pets during emergency situations. Every day, hundreds, of pets are injured or killed during home emergencies, a natural disaster or auto accidents because proper preparations were not made. Pet Alert Emergency Information Kit provides detailed instructions and resources to help pet owners & first responders in preventing pets from being a victim. The Guide to Pet Safety was created with the guidance of 911 First Responders and Veterinaries during many years of research.