The InSite Advantage is the difference between being a Good broker and being a Great broker. Here’s what we mean: 1. Maximizing Values Good brokers will maximize your property’s value at the closing table. Great brokers know how to maximize your property’s value even before you think of putting it on the market. Are your rents in line with the market and how much can they be increased? Are your operating expenses and taxes in line with similar properties? What level of reserves will be required to satisfy a lender? A great broker shows you how to increase your cash flow and anticipate issues that may arise in a sale. 2. Managing Transactions Good brokers will find a buyer, hand off the paperwork to other professionals, and show up at the closing. A GREAT broker understands their fiduciary obligation to you survives the signing of a contract. Great brokers help you navigate the nuances and intricacies of a commercial transaction while it is in progress. They become your project manager, a trusted team member ensuring benchmarks are met and potential problems are avoided or addressed in time to overcome them. A GREAT broker protects your time and money by increasing the probability of a successful transaction. 3. Making Markets Good brokers seek to match buyers and sellers, landlords and tenants. GREAT brokers CREATE transactions that benefit all parties. They combine information learned during daily conversations and activities with their judgement of what will work for the parties involved. A GREAT broker will present you with opportunities as they arise, and then help you exploit them. 4. Providing Decision Advantage Good brokers provide market data from “reliable” sources. Great brokers keep your goals and best interests in mind by combing through the various data points, analyzing them and providing you with a Decision Advantage: the information you need to know to make the best decision. An InSite professional is a GREAT broker!