DWS Associates was founded in 1982. Our team has more than 200 years of combined hands-on sales, marketing, applications development, merchandising and business development experience. Together, we bring an unprecedented track record of success in marketing and we understand the challenges facing your business today. We are multi-channel marketers and have years of experience integrating and using marketing programs across a wide variety of channels in a wide variety of industries. DWS Associates provides business-to-business (B2B) and business-to-consumer (B2C) marketing solutions and consulting services in the following areas: strategic business and marketing planning; direct marketing; multi-channel marketing; catalog marketing; database marketing and analytics; e-mail marketing; telemarketing (inbound and outbound); product development and merchandising; market research and competitive intelligence; and, marketing operations and management. DWS Associates develops interactive web and server based marketing dashboards, analytical tools, and applications for overall marketing programs reporting, planning, and management; sales management and forecasting; marketing analytics; and, retail and merchandising management. Visit the resources section of our website for a wide range of marketing tools, guides, templates, online marketing workshops, white papers, one the most comprehensive marketing glossaries on the Internet, and helpful industry links.