JE Smith Associates provides assessments, best practices recommendations, and consulting services goaled with creating optimized pipeline development for our clients. Demand creation is only effective if all stakeholder organizations are involved and invested in identifying the prospect, moving them through the pipeline, closing the business, and retaining and growing the relationship. We work with clients who in many cases have all the tools and practices in place to optimize prospect and customer engagement. Combining the elements and providing the strategic plan and operational framework is what optimizes the lead generation, pipeline development, demand generation, and customer retention efforts to produce more revenue through longer relationships. JE Smith Associates has more than 20 years’ experience designing, implementing, refining and optimizing lead/demand creation strategies and operational efforts. We have done this for the small business and large enterprises with equal success. We welcome the opportunity to help you if you are just beginning or looking to streamline your existing process.