XYZ in 60 seconds... What does XYZ do? We conceptualise, strategise, design, manufacture and implement products, service and systems in local and international markets. What products do we design? We have, among others, provided solutions and products to the medical, telecom, industrial, consumer, lifestyle, automotive, banking markets. How successful are our products? Over 80 % of the products we designed successfully reached the market. How many of our products are in the market? Since …XYZ Design’s inception, we have delivered hundreds of products to the market with combined sales exceeding R100 million and quantities ranging from 1 to 100’s of thousands. Where do our product ideas originate? 95% of product ideas come from our clients, with the remaining 5% generated in-house. What type of clients do we have? Our clients are corporate, individual and state institutions. They are based in South Africa, England, Taiwan, France, Canada, Nigeria, Kenya, Botswana, Mozambique, India, Sweden and the USA. Who is the team? We treat our clients as partners and team members working with our dynamic team of researchers, designers, engineers, technicians and subject experts. Where is XYZ? We are located in the Newlands at Montebello Design Centre in Cape Town, South Africa. The place of origin of the Letterstedt Prize awarded in 1886 to Alfred Nobel and his father.