Distribution company based in the UK Representing: Underwood-London (Luxury Watch Winders) in the UK, Ireland, Denmark, Sweden, Norway, The Netherlands and Belgium Lic (Luxury Straps for watches) in the UK. Underwood-London: Maker of high end watch boxes and winders combines Italian style with Swiss technology. Based in Florence since 1945, this family owned manufacturer uses only the finest raw materials such as flawless calf leather & briarwood. All winders are fully programmable and the motor powering is not only close to silent, but also from the same company that supplied NASA engines for both Mars rovers “Spirit” and “Opportunity LIC: 1971 was the year that the first strap was created in the Family owned business just outside Bruges. Create your own how you like it, anything is possible. Some of the more exotic material that is available: Chicken Foot, Stingray, Lizard, Alligator and Salmon. All straps are Hand Made.