Mission: Be the inspiration that encourages visitors and residents to discover Kalamazoo. Vision: Share Kalamazoo with everyone. Discover Kalamazoo is the official destination marketing organization for Kalamazoo County. We recruit meetings, events, and conferences, that create positive economic impact throughout our community. We connect planners with local businesses and provide information and resources to both visitors and residents. We find every way possible to share our love of our community and let others know why Kalamazoo is the perfect place for a unique getaway, meeting, or event. We work to share Kalamazoo with everyone, inspiring visitors and residents to discover Kalamazoo.  Kalamazoo: An intriguing name, with an equally interesting vibe! You can explore outdoor adventures along trails and waterways. Sip exquisite coffee, handcrafted cocktails, locally brewed beer, and freshly made wine. Experience historic automobiles, revolutionary planes, and other past treasures. Taste decadent farm-to-table dishes. Be moved by eclectic music and stunning art for the mind and soul. Enjoy inspiring performances, on stage and off. And here, you'll find homegrown makers and artisans at the heart of it all. There isn't just one thing that makes Kalamazoo unique, and whether this is your first visit, or the place you call home, there's always something exciting to discover. Kalamazoo: Made for You.