StartingUp primary role and focus is in creating innovative business through early stage equity investments in new startups or scaling growing companies. In addition to capital, StartingUp helps companies to accelerate their transition from big ideas to true innovation and advise them in charting the path toward a successful future with positive impact. StartingUp is a team of seasoned business leaders, connected to an extended network of professionals and expertise. We have run startups and large operations, led turnarounds, transformed business and scaled companies in high-tech industry. We are passionate about technology and innovation and we advocate their potential in value creation. Our Strategy is to transform idea into product and into growing business, to develop talents into committed teams and into scalable organizations and to pursue the following guiding principles: 1. Innovate with purpose to improve people life 2. Create a positive impact and fulfill value 3. Reshape for higher objectives and a sustainable growth