U+ is Digital Innovation with Startup DNA. To date, we have brought 80+ successful businesses to market, creating over $1 billion in new value. Leading companies know that digital innovations protect and grow market share. However, many businesses attempt to innovate without the right mindset, skill set, and execution. Due to this innovation gap, 95% of innovations fail. To bridge the innovation gap, we apply the U+ Method to ensure our customers have the tools they need to ensure their innovations succeed. Those tools are: • a growth mindset • a comprehensive skill set for each stage of idea development • a framework that focuses on experience- and data-driven execution