We are Carbon Neutral Consulting, a seasoned voice in the energy transition with deep roots in workable responses to climate change. We focus on the business side of things; and our kickoff project, The Ammonia Report, is the deepest look to date at an idea with the potential to change the face of global shipping. Why ammonia? Why shipping? Our view is that you only use fuel, when you can’t use electricity; and hydrogen is the first choice after that. But when you can’t use hydrogen, there's ammonia. Deep-water shipping is where something like that happens. While ammonia today is a well-understood and widely traded agricultural commodity, it is being increasingly touted, as the best path to the global commoditization of hydrogen, as a carbon-free fuel in its own right, and as a significant new off taker for mega-scale renewable energy projects. Want more information? The website has it.