The American Frozen Food Institute (AFFI) is the national trade association that promotes the interests of all segments of the frozen food industry. AFFI unifies a diverse and essential industry in the following ways: AFFI advocates the public policy interests of the industry before legislative and regulatory entities; AFFI serves as the voice of the industry before consumers, policymakers and the media and as a resource to its members; AFFI fosters industry development and growth through networking, educational, research and statistical programs; AFFI promotes increased consumption of frozen foods; and AFFI is a member-driven organization that operates in an efficient, effective and ethical manner.