The vision of Thoruplund is to be an international production- and sales company which through uniformity in quality strives to be the buyers of Europe’s first choice as far as our assortment is concerned – an assortment focusing on the end consumer’s need for home decorations both for the garden and indoors with flowering plants representative of the trends of the time. This is the values of Thoruplund 1. Dynamic Our dynamic behavior, drive and far-seeing is well known. This is the force of our company. 2. Development We are developing unique products, which makes us attractive at the market and with our branding we inspire. 3. Value of creation We optimize the profits of our customers through quality, deliveries on time, minimum waste and service of high quality. 4. Family We stand for stability through three generations since 1946, and a deal is a deal. 5. Responsibility We show a lot of responsibility towards our employees and the environment through our actions – it all about how you treat human and plants. The environment has a very high priority and in the past years we have at Thoruplund worked energetic towards more sustainability and bigger consideration to the environment. Among others we have worked with these topics: -Biological pest and disease control. -Recycle plastic -Breeding towards more sustainability -Collection of rainwater -Recirculation of water -Green energy for heating -Green electric power -Reduction of the consumption of peat moss -The MPS system -UN climate goals.