The Barcode is the first app to provide independent venues with the direct marketing tools of their own app, but with the reach of an aggregator. Independent bars, breweries, clubs and restaurants, get to engage with targeted audiences, send out customised push notifications, and promote offers and events. While users get to discover, follow and support independent venues. With a focus on search and personalised alerts, users and venues can find each other based on specific preferences be it craft drinks, artisanal foods, live music, comedy, sport and much more.