Often praised for its bright colors, unique creative designs and ability to develop true statement pieces for the hottest women and men in the entertainment industry, Shock & Awww's luxury streetwear has been featured on Access Hollywood, VH-1, American Idol, Good Morning America, Fox News, and in NYLON, Nicole, Teen Vogue, Women's Wear Daily, Caravan Stylist Studio and ELLE Japan magazines. Shock & Awww has dressed Little Mix, Katy Perry, members of the Pussycat Dolls, American Idol XIV contestants Joey Cook and Tyanna Jones, Johnny Wujek, Betsey Johnson, Lindsey Stirling, Nervo and Lola Blanc. It has created apparel for Dylan's Candy Bar's upper east side location in New York City. In 2015, the company's creative directors and founders, Shawn and Claire Buitendorp, were crowned the winners of VH1-'s "Twinning." Shock and Awww launched their first capsule runway collection entitled, PARADISE CITY, September 8, 2016 as part of New York Fashion Week. Please visit Shock and Awww's Instagram page, @shockandawww, to view both runway and BTS images.