Percipient is a management consulting firm that provides strategy and analytical support to pharmaceutical, biotech and device manufacturers. We focus on market access issues and provide the following support: -Channel Strategies -Pricing -Contracting -Reimbursement -Distribution -Payer Influence Mapping -Product Value Positioning -Product Launch -Lifecycle Management -Portfolio Management -Health Outcomes -Organizational Design We have successfully helped clients manage the following scenarios: -New Entrants -Competitive Threats -Emerging Customers -Evolving Payer and Provider Incentives -New Product Launch -New Indication Launch -New Information -Patent Expiry -Shifting Corporate Priorities