Shamayel United Development Company, a Jeddah based real estate developer founded in 2010 is the master developer of a 1.6 million sqm plot in the district of Obhur north of the city of Jeddah. The development is an integrated sustainable mixed-use community called “Mayasem”. The project is in the emerging new developing area, surrounded by 5 prestigious mixed used developments ,the site lies adjacent to the development of the Kingdom Tower poised to be the world’s tallest skyscraper. Excellent access is afforded from the major arterial roads bounding the site north and south as well as planned bridged crossing the Obhur Creek, the Jeddah metro and the extension of the rail network connecting to the airport and the city center. The place itself has a great value due to its environment, locality, and infrastructural developments.