I am Tonja Hughes dba media genie — part innovator, media architect, and brand strategist. I build worlds through storytelling. I champion media thinking more upstream in the creative process. I tap into the power of emotion + data for strategy (to think, to laugh, to love) and produce art and science for digital, social, experiential, and broadcast content. MY VALUES I am a co-creative and collectivist. I prioritize relationships. I engage hearts and heads. I take time to listen and reflect. I move at the speed of trust. I challenge industry norms.