We get it, businesses are frustrated with the traditional agency model. Lengthy communication through endless layers of bureaucracy builds disconnect between client and creative whilst restrictive retainers lead to creative complacency. Inflexible in output & unable to keep pace with the ever-changing marketing landscape results in using additional freelance specialists, putting existing staff on the bench, all whilst you pay their full-time salaries. These massive fixed costs mean agencies prioritise larger clients putting you to the back of the line. Unconstrained by traditional agency limitations, we set out to do something different. Big talent doesn’t mean big agency, by combining specialised brand expertise, consistent creative leadership and business nous we provide more value for our clients, becoming a trusted and aligned partner to your business. The Crop is united in vision, independent in spirit. Founded on creative integrity, collaboration and autonomy, our strength is defined by our collective process.