Gishnits is a business intelligence entity that combines the left-brained – analytical and methodical with the creativity of the right-brained. One who understands data, mines the data sources, synthesize the results, articulates the strategic implications and persuades through meaningful stories. Data storytelling is a structured approach for communicating insights, which involves a combination of data, visuals and narrative. The narrative explains what is happening and the visuals enlighten the insights. Right Data + Right Visuals + Compelling Narrative = Smart Actions