We would like to introduce you to ASPROUNION, an agricultural and social co-operative whose goal is to support the welfare of its community of growers. Established in 2001, ASPROUNION has since worked on improving the quality of life of the 273 associated families. All are small-scale coffee producers located in the locality of La Union, of the Narino Department in southern Colombia. With the support of government and industry partners and the commitment of the families, ASPROUNION seeks real solutions to the problems of poverty, economic insecurity and drug cash-crops, by producing coffee and value-adding via processing and marketing done within the organisation. The coffee produced by ASPROUNION farmers is considered by national and international experts (including the SCAA: Speciality Coffee Association of America) to be high quality specialty coffee. The particular climatic and geographic conditions of La Union locality, along with the traditional practices at cultivation, harvesting and post-harvesting stages, combine to produce a unique coffee with exceptional physical and sensory characteristics. For ASPROUNION and its members, it is vital to participate efficiently in all value-adding processes, and thus provide better returns for the producers, to guarantee economic, social and sound environmental development for the whole community. Now you have in your hands the opportunity to taste La Jacoba Special Reserve Gold Line, and to support the work of each small-scale farming family represented by ASPROUNION.