Viva First, is a new mobile bank with the Latino community in mind—all 52 million in the United States. While so many banks and fintech companies take a broad approach when catering to multiple demographics, the company sees a real opportunity to bank this underserved market. While Viva First is curated for Latino clientele, it is open to everyone and the company's product teams have engineered functionality that any customer can appreciate. Just about every bank has an app, most of which are relatively cookie-cutter. We wanted to architect a better mobile experience than our community- and mega-bank peers. When it comes to the technology and customer experience, we spent a great deal of time building a better product. Every account comes standard with industry-leading security, Visa™ debit cards, smart saving recommendations, and highly personalized messaging. Banking Services provided by Spur Security Bank, Member FDIC. The Viva First® Debit Card is issued by Spur Security Bank pursuant to a license from Visa USA and may be used everywhere Visa Cards are accepted. Viva First and Spur Security Bank, neither endorse nor guarantee any of the information, recommendations, optional programs, products, or services advertised, offered by, or made available through the external website (“Products and Services”) and disclaim any liability for any failure of the Products and Services.