UM Spain is a global media agency committed to transforming its clients' businesses for the present and the future. From our offices in Madrid and Barcelona, we embrace the transformative power of business analytics and real-time intelligence, maximising growth and activating the complete consumer journey through media planning, consultancy services, etc. Under the 'Futureproof' mindset, we prioritise people, basing our philosophy on the humanisation of relationships to create authentic connections and deliver the best results through anticipation, active listening and agile decision making. As part of IPG Mediabrands, part of the Interpublic Group holding, UM has the support of a large business structure that goes beyond the media and allows us to provide a comprehensive service, capable of covering all the communication and business needs of our clients.