Whether you’re here for diet, health and wellness, fitness, peak performance, or simply to live more connected with the natural world, we strive to be your trusted source for consciously curated paleo and primal foodstuffs. We realized that there was simply no palce online or in traditional retail stores where we could buy the foods we wanted to eat. So we decided to open a store of our own -- this one. We believe in primal living, which means many things to many different people. For some, it means a traditional foods diet. For others, it means cross-fit. For still others, it means a return to ancestral living, to hunting and trapping. Each of us, as founders, have a different trajectory for how we came to primal living. We all love to cook, but we don't always have the time to go out and hunt & gather ingredients for our own meals (much as we would like to!). These are the products that get us through our busy days, ranging from snacks and mini-meals, to primal cooking essentials. And, being foodies, everything is strictly curated for peak taste. So give us a try and let us know what you think.