Ardent Media helps retailers get started with Digital Transformation strategy to put the customer first. According to IDC, Retailers need to embrace the Digital Transformation and improve customer experience before it’s too late. Today’s buyers want retailers to know their personal preferences and purchase history, so you can make product recommendations. You must understand that highly engaged customers spend 60% more per purchase and have 3X the annual value compared to average customers. Retail Marketing Technology can help identify trends, track purchases and generate more sales in real time. Retailers can now level the playing field between brick and mortar and online retail. Let us show you the Advancements in Retail technology that can now leverage Loss Prevention equipment for data analytics and in store advertising to drive sales.