We Create New Physical Experiences In our project we realize the opportunity to transform real-world spaces to create meaningful experiences. Places that communicate feeling, create impressions and impart a sense of ‘wow’ to build memorable connections with their visitors. In our world of ever increasing digital noise, one of the few spaces left to stand apart is in the “real world.” As companies devote more and more resources to online and digital experiences, the relative scarcity of their physical touchpoints only increases their significance and the importance of getting them right.