Empowering means strengthening (b2b) customers by connecting them with their own strengths, wishes and ambitions. HOMA is a commercial organisation. Our products are a means to make your channels stronger. HOMA optimises your distribution channel on the basis of market research, analysis, guidelines, training, targeted communication, and after sales service. Moreover, it increases your sales by selling the right products. Retail is the all-encompassing word for the network of channels that bring products to the consumer. Whether you are a specialist retailer, a professional channel, an online marketplace, or a chain, we combine each sales house into a home of trust with the right products in the right place.